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This is a book that I wish I had written! My weathered copy of this book is packed with highlights, scribbles in the margins, and dogeared pages. It's not an easy read (some passages I had to read 3 times) but it's fascinating for anyone serious about information architecture and how laws of perception and understanding should drive our IA designs.
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A dive into the weeds on UX systems, information architecture, human psychology, data wrangling, structured content, UX process, and above all simplifying the complex.
In this episode, Sophia and Andrew discuss the meaning of embodied cognition, the pitfalls of being a physical creature in a digital environment, and why sometimes, creating inconsistency can help you be consistent.
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listenIn this episode of the podcast, Sophia and Jorge discuss why the tension between top-down and bottom-up is the greatest challenge to designers, how to recognize signs that you’re working on a “greedy” product, and why social media is like a meeting that lasts forever.
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In this FREE guide, get the inside scoop on the creation story behind OOUX, learn the most critical activities in the object-oriented framework, and guide you to the best resources for learning the foundations of OOUX. You'll get the rocket fuel you need to go from 0 to 60 in just a few hours.
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get itSophia was interviewed on the UI Breakfast Podcast. How can object-oriented UX help designers solve complex product problems? You’ll learn why object-oriented thinking is well-suited for design processes, how a shared vocabulary enables collaboration, practical mapping tips, and more.
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