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It makes sure we're all speaking the same language and gives us the same mental model of how we want to work on this application. OOUX helps ensure that we’re not building things that are solutions in search of a problem.
Keith Rich and Anthony Gallo — a dynamic design/dev duo from Think Company who leverage OOUX in their work — recently started used Airtable as a content and data management solution. After a bit of experimenting, they quickly realized the benefits. Content consolidation, a well-documented API, and accessible project management round out the benefits.
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In this episode of the podcast, Sophia chats with Keith and Anthony about how they discovered OOUX, how they use it at Think Company, and what it means to "dev-ign."
FYI: This is an affiliate link (we earn a small kickback if you buy).
listenThis rigorous course is for UX designers, developers, and digital product people who are tackling complexity, wrangling stakeholders, and trying to make systems-level change.
