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When I look at OOUX, I think of it as the distinction between time versus space. It takes into account a lot of spatial considerations like "do objects show up in their natural 'form' repeatedly or are they shapeshifters?" All these different things are spatial and presentation concerns. OOUX does a great job of codifying and modularizing those different components.
In this episode, Sophia and Samuel chat about Value Paths and how they hone in on the deeper value of our products. Listen as they lay this lens over a medical prescription app design challenge, the Headspace onboarding experience, and even OOUX.com's offerings.
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listenSamuel Hulick runs UserOnboard, where he researches, writes about, and implements successful user onboarding for companies around the world. In this episode of the podcast, Sophia and Samuel discuss how OOUX helped with a crisis of faith, how there's more than one way to learn to ride a bike, and why the right objects at the right time are the answer to good UX.
FYI: This is an affiliate link (we earn a small kickback if you buy).
listenThis rigorous course is for UX designers, developers, and digital product people who are tackling complexity, wrangling stakeholders, and trying to make systems-level change.
