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UX Strategy, Leadership, Mentorship, Astrology, Product Design, IA, AI, AI Design, UX Research, Product Management
OOUX helped us move from a 35% hit rate with our A/B testing to 80%. This is because the concepts we created and implemented were so much more thoroughly tested and designed, ensuring we had user and business buy-in before we wrote a line of code.
The ORCA process helps us to get to a better, more complete understanding faster, and helps us communicate that understanding across a large organization where it might not be shared…It’s amazing for your toolkit — you will look like a superstar.
In this episode of the podcast, Sophia talks to the VP of Design and Research at HelloFresh — Jake Zukowski. They discuss how a designer on his team started sneaking OOUX through the backdoor into their design meetings, they debate about the difference between a Product Manager and a UX Designer, and they talk about how PMs can bring OOUX to their teams.
FYI: This is an affiliate link (we earn a small kickback if you buy).
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This rigorous course is for UX designers, developers, and digital product people who are tackling complexity, wrangling stakeholders, and trying to make systems-level change.
