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Suggest a resourceIn this more personal solo episode, Sophia shares how she uses OOUX to help her learn and understand complicated things faster, why it's important to budget for and invest in self improvement, plus why OOUX is great for helping you step away from the screens to embody what you're trying to understand.
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UX practitioners often struggle with shifting requirements and increasing product complexity. Object-Oriented UX (OOUX) offers a structured approach to simplify digital products by focusing on core objects rather than pages or screens. Sophia Prater explains on the NN/g UX Podcast how OOUX improves usability, reduces inconsistencies, and streamlines collaboration across teams.
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The UX job market is rough. Veterans are being laid off, juniors are struggling to find jobs, and yet, digital experiences are clunky and getting worse. What gives? In this raw and honest solo-episode, Sophia explores why UX has been set up to fail — why big problems remain unsolved, and why leadership often undervalues UX work.
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In this solo episode of the podcast, Sophia discusses, "AI: A Guide for Thinking Humans" by Melanie Mitchell professor at the Santa Fe Institute. Are world models the answer to creating human-like intelligence in AI? What are the arguments for and against world models in training AI? And can OOUX help in creating these models?
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In this episode of the podcast, Sophia and Torrey talk about why people tend to be biased toward stories they understand, how facilitating with sticky notes helps level the playing field for ideas, and how Torrey used OOUX to untangle the “spaghetti” of requirements, system objects, and team vernacular at a large company we all know.
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Not sold on OOUX? Or need help building the case for bringing OOUX to your team? We've got you covered with a ton of good reasons.
Delve into the cognitive science and psychology that backs up the fact that humans need clear objects to communicate, think, and understand.
Learn how OOUX can help you craft, organize, and manage an elegant and specific design system.
Are you a developer looking into UX, but turned off by its squishy concepts? Or a UX designer wanting to speak the technical team's language? You'll love OOUX.
At its core, Object-Oriented UX is a content-first philosophy. The methods we use in OOUX are heavily inspired by content modeling and "inside-out" design principles.
The experts agree: Object-Oriented UX will play a pivotal role in the future of extended reality.
One-week workshop taking teams from chaos to clarity. Start with a design problem, collaboratively define objects, chart relationships, organize CTAs, add functionality, and diagram attributes in an Object Map.
A dive into the weeds on UX systems, information architecture, human psychology, data wrangling, structured content, UX process, and above all simplifying the complex.
OOUX virtual meetups feature amazing guest speakers, Q&A, discussion, networking breakout sessions, and important OOUX updates. Bring your coffee, wine, or whiskey.