Content models have to serve a variety of delivery channels, each more outlandish than the last. But why do many content models still look more like design systems rather than reflecting structured data? Mike takes us on a personal journey as he examines his own experiences and invites us to conceive content models that articulate meaning and group related content together for use on any channel.
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This rigorous course is for UX designers, developers, and digital product people who are tackling complexity, wrangling stakeholders, and trying to make systems-level change.