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Fredy Pascal

UX Strategist @ BNP Paribas

and
Certified OOUX Strategist
Advanced OOUX Strategist & Consultant

Research, Experimentation, UI

Cohort 4

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What

Fredy

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OOUX method created real value for me

I've practiced OOUX since 2019 in a very autonomous level and I analysed some product with a reverse-engineering method in order to audit some interfaces and their structure. When I saw that the OOUX method created real value for me and my understanding on the topic, I really wanted to invest to myself and apply for the training. It was a long journey and I'm sad to stop my training but the most important things is not the objective but the way how to achieve it.

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Featured Resources

Design your UX Strategy with JOCO (JTBD Objects & Coordinated Opportunities )
Design your UX Strategy with JOCO (JTBD Objects & Coordinated Opportunities )
by Fredy Pascal

Fredy shares an in-depth article on defining business and product goals and more with JTBD (job to be done), OST (opportunity solution trees), and OOUX!

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