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Video

OOUX We Did It Again - Learn to Identify Hidden Business Opportunities🕵️ with Isolated Objects and System Models

June 2024

23 Minutes

In this video Allie and Sophia use system modeling to uncover hidden business opportunities in the iOS app, Planta, turning missed connections and dead-ends between objects into new opportunities. 💪

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Episode Transcript

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Related Resources

Video

OOUX We Did It Again - UX Fail from LinkedIn Activity: Isolated POST Object

Apr 9, 2024

12:00 pm

EST

20 Minutes

In this video, Sophia and Allie jump into LinkedIn, showing how the UX fail, Isolation, works to leave users feeling bewildered, frustrated, and ineffective. Keep an eye out for other UX fails in this one too! If you’re a UX designer looking to learn what to avoid when deciding how your users navigate your system, this one’s for you!

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Video

OOUX We Did It Again - Navigating the UX Fail Landmines in Amazon’s Alexa app

Mar 28, 2024

11:00 am

EST

31 Minutes

In this video, Allie and Sophia dive headfirst into Amazon’s Alexa iOS app, showing how the four UX fails work together to sabotage your muscle memory, making you feel utterly stupid and inefficient when it comes to creating the smart home of your dreams. If you’re a UX designer that wants to unlock the tools to create efficient and intuitive designs, this one’s for you!

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Spotlighted Resources

Guide

The OOUX Launch Guide

Nov 21, 2022

6:38 pm

EST

2-3 Hours

In this FREE guide, get the inside scoop on the creation story behind OOUX, learn the most critical activities in the object-oriented framework, and guide you to the best resources for learning the foundations of OOUX. You'll get the rocket fuel you need to go from 0 to 60 in just a few hours.

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get it

Podcast Episode

UI Breakfast Podcast. Episode 229: Object-Oriented UX with Sophia Prater

Dec 24, 2021

1:45 pm

EST

47 Minutes

Sophia was interviewed on the UI Breakfast Podcast. How can object-oriented UX help designers solve complex product problems? You’ll learn why object-oriented thinking is well-suited for design processes, how a shared vocabulary enables collaboration, practical mapping tips, and more.

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