Cookie Consent
By clicking “Accept”, you agree to the storing of cookies on your device to enhance site navigation, analyze site usage, and assist in our marketing efforts. View our Privacy Policy for more information.
We are so glad you are interested in learning more about Object-Oriented UX! OOUX is a flavor of IA that reallyyyy appreciates the fact that our caveman-brains think in objects — because, ya know, we evolved in a world of tangible objects. So, we are all about crafting solid foundations of clear and connected objects to support the digital experiences we work on.
OOUXers know that every system has an ORCA: a network of objects (concepts), relationships (connections), calls-to-action (interactions), and attributes (properties). Weak, neglected ORCA? Weak IA, weak UX, weak products. And one of our favorite tools to love on a system's ORCA is the Object Map, which you may have learned a bit about during Poster Night! Below are a few resources that we hand-picked for IA nerds to get you started with OOUX — so that you can better wrangle complexity, ask better questions, and strategically strengthen your Os, Rs, Cs, and As.
If you are interested in bringing OOUX to your company and want to learn more about training opportunities, let's chat!
20 powerful strategies to elevate your UX/product/content practice IMMEDIATELY. (Like really.) With Sophia Prater, chief evangelist for Object-Oriented UX & creator of the ORCA Process.
Register Now
