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Event Recording

OOUX Happy Hour: Objects, Information, and Meaning with Marsha Haverty

Marsha and her team work to help designers focus on their creation process, instead of spending time managing files and versions of files — and files within files. And files that don't play nice with other files. They are wrangling constantly increasing complexity — and they are leveraging Object-Oriented UX to do it. In this talk, Marsha will show us OOUX through her expert eyes.

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Luke Prater

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Currently, Marsha Haverty is a Senior Information Architect at Autodesk. Autodesk is a massive 3D-modeling enterprise that is working to integrate artificial intelligence as well as smaller companies that they acquire.

At the 2015 IA Summit, I (your organizer, Sophia) had a front row seat to Marsha Haverty's mindblowing lecture, "What we Mean by Meaning." The talk received a standing ovation and Marsha was asked by the organizers to repeat the talk later in the conference for any one who had missed it. Here are the slides from that talk: https://www.slideshare.net/mjane_h/what-we-mean-by-meaning-new-structural-properties-of-information-architecture-ias15-47485499 Marsha returned to the IA Summit stage in 2017 to deliver another talk that gave some of the greatest minds in information architecture more juicy food for thought. I missed this talk, "Acting Naturally with Information," but I watched the recording after Andrew Hinton recommended it (thanks, Andrew!). Here's the recording of that talk:https://blueprintdigital.com/ia-summit-2017/marsha-haverty/

At the end of 2021, Marsha and six other IAs embarked on the OOUX Masterclass (OOUX.com/masterclass) and are working to apply the material at Autodesk. In this talk, Marsha will show us OOUX through her expert eyes. Check back for more details on her talk as we get closer to Feb 3rd! Agenda (EST)5pm: Community Announcements5:05pm: Presentation5:30pm: Q&A and discussion!5:40pm: Quick networking breakout rooms6pm: Wrap up *Why are we charging now?Reason 1: pay the speakers.Reason 2: cover our costs.Reason 3: you value what you pay for! Even a 5$ fee will make you about 1000% more likely to come. So, it's for your own good! (Sorry if that sounds patronizing. But it's true!)Thank you for supporting the spread of OOUX and we promise to give you incredible return on your investment!

Episode Transcript

Subscribe to OOUX Podcast

A dive into the weeds on UX systems, information architecture, human psychology, data wrangling, structured content, UX process, and above all simplifying the complex.

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OOUX virtual meetups feature amazing guest speakers, Q&A, discussion, networking breakout sessions, and important OOUX updates. Bring your coffee, wine, or whiskey.

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